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Rosie Newman’s Britain at War in Colour – early Red Cross shop

Howard Lake

Howard Lake | 10 April 2013 | News

British Red Cross shop on Old Bond Street, London during the Second World War.
Wartime British Red Cross shop, Old Bond Street, London. Image: still from video from Imperial War Museum.

Wartime footage of bomb damage in London during the Second World War includes film of one of the first British Red Cross charity shops.

The shop, still trading despite the damage, was located in London’s Bond Street.

Red Cross sales sign - charity shop in London during the Second World War.
Wartime British Red Cross shop, Old Bond Street, London. Image: still from video from Imperial War Museum.


The excerpt below is from the 1946 film ‘Britain at War’ by amateur film-maker Rosie Newman. The colour film shows Britain during the Second World War. It is in original colour and is held in the Imperial War Museum’s collection. The full film is available to buy from the Imperial War Museum’s shop.

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The section showing the Red Cross shop begins at 2 min 08 seconds.

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Howard Lake

About Howard Lake
Howard Lake is consultant editor of UK Fundraising. He founded the site in 1994 and successfully sold it in 2022. As director of Giving X Ltd he is exploring growing giving on a massive scale. He is the founder of Fundraising Camp and co-founder of GoodJobs.

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