Great Fundraising Organizations, by Alan Clayton. Book cover.

‘Cancer, we’re coming to get you’ – Race for Life 2013 TV ad

Howard Lake

Howard Lake | 4 March 2013 | News

Cancer Research UK’s 2013 Race for Life advert takes a positive, even an aggressive, attitude towards cancer and defeating it.

Kasabian has allowed them to use their track ‘Underdog’ in the video.

www.raceforlife.org

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Great Fundraising Organizations, by Alan Clayton. Buy now.

 

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Howard Lake

About Howard Lake
Howard Lake is consultant editor of UK Fundraising. He founded the site in 1994 and successfully sold it in 2022. As director of Giving X Ltd he is exploring growing giving on a massive scale. He is the founder of Fundraising Camp and co-founder of GoodJobs.

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