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'West Wing' actor in Twitter fundraising campaign

'West Wing' actor in Twitter fundraising campaign

'West Wing' actor and star of 'Scandal' Joshua Malina is marking his 47th birthday this month by raising funds for charity using his Twitter account.

In return for a minimum donation of $10 he will follow your Twitter account for a whole year and dip in to read tweets at least once a week.

What is the value of a Twitter follower? So far Malina has raised $16,822 for Jewish hunger charity Mazon. It's not quite the $1 billion target he set himself, but he admits in his video that that might have been a little ambitious.

www.causes.com/actions/1721049

Howard Lake is a digital fundraising entrepreneur. Publisher of UK Fundraising, the world's first web resource for professional fundraisers, since 1994. Trainer and consultant in digital fundraising. Founder of Fundraising Camp.

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