Why your supporters are wealthier than you expect. Course details.

What happens to charitable giving at Christmas?

Howard Lake

Howard Lake | 21 December 2012 | News

Cathy Pharoah, Professor of Charity Funding at Cass Business School in London, discusses the trends of charitable giving during the Christmas period. She reports that giving does go up by about 5% at Christmas: we don’t give more but more people give at this time.

www.cassknowledge.com/video-podcast/video/episode-145-what-happens-charitable-giving-christmas-cass-knowledge

 

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Howard Lake

About Howard Lake
Howard Lake is consultant editor of UK Fundraising. He founded the site in 1994 and successfully sold it in 2022. As director of Giving X Ltd he is exploring growing giving on a massive scale. He is the founder of Fundraising Camp and co-founder of GoodJobs.

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