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Leave a gift in your will to the British Red Cross

Leave a gift in your will to the British Red Cross

The British Red Cross’ October 2012 TV advert promoting .

The campaign explains how a gift of just 1% of your estate in your will can help make sure the charity has the resources it needs to care for people in crisis, in the UK or abroad into the future.

www.redcross.org.uk/giftinwill

 

Howard Lake is a digital fundraising entrepreneur. Publisher of UK Fundraising, the world's first web resource for professional fundraisers, since 1994. Trainer and consultant in digital fundraising. Founder of Fundraising Camp.

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