Fundraising Everywhere - The Art of Fundraising

The story of Save the Children's No Child Born to Die campaign

Howard Lake | 5 July 2012 | News

Save the Children has grown its annual restricted capital appeal into a very successful integrated campaign – No Child Born to Die.

At the Institute of Fundraising’s National Convention in July 2012 the team behind this campaign shared how they were able to break even on cold DM, integrate legacy asks and double high-value income as well as add new channels.


Advertisement

Posthub advert. You create the campaign. We'll handle the postal journey. Get started at post-hub.co.uk.

Loading

Mastodon

Nonprofit Growth - 22-25 February 2027, Scotland.
A masterclass for charity leaders who want to grow their nonprofit's income.