Whitbread Hotels & Restaurants name Great Ormond Street Hospital as long-term charity partner
Howard Lake | 18 May 2012 | Blogs
Whitbread Hotels and Restaurants has chosen Great Ormond Street Hospital Children’s Charity as its new charity partner.
The company, whose brands include Premier Inn, Beefeater Grill, Brewers Fayre, Table Table and Taybarns, has decided to select the hospital charity as its long term adopted charity of choice. The decision was made through a team member vote, which took place last month.
Great Ormond Street Hospital is in the process of redeveloping and replacing some of its oldest clinical buildings so that families can benefit from world class care in 21st century facilities and have more space to be together at the bedside. Whitbread Hotels and Restaurants is hoping to raise a significant sum of money that will support the hospital in achieving these aspirations.
Fundraising activities are likely to include employee fundraising, sales promotions and customer engagement initiatives.
Previously Whitbread Hotels and Restaurants supported WaterAid and, with the help of team members, suppliers and customers, raised £1.3 million for the charity.
More:
http://www.whitbread.co.uk/whitbread/media/newspressreleases/individualnewsarticle/premierinnnewplanningpermissionsrecord1.html
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About Howard Lake
Howard Lake is consultant editor of UK Fundraising. He founded the site in 1994 and successfully sold it in 2022. As director of Giving X Ltd he is exploring growing giving on a massive scale.
He is the founder of Fundraising Camp and co-founder of GoodJobs.