Forever Manchester Backwards Run 2012
Howard Lake | 15 May 2012 | News
It’s hard to come up with a fresh approach to a fundraising event. Forever Manchester however has come up with its Backwards Run.
This is part of the Community Foundation for Greater Manchester’s efforts to brand its Forever Manchester campaign as different: “Charity… the Mancunian way” says its strapline.
http://forevermanchester.com/events/the-return-of-the-backwards-run/
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About Howard Lake
Howard Lake is consultant editor of UK Fundraising. He founded the site in 1994 and successfully sold it in 2022. As director of Giving X Ltd he is exploring growing giving on a massive scale.
He is the founder of Fundraising Camp and co-founder of GoodJobs.