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Max Clifford: Why fundraising gets criticised in the media

Howard Lake | 10 June 2011 | News

Institute of Fundraising National Convention plenary speaker Max Clifford shares some thoughts on how a poor approach to media relations could eventually do a charity’s cause more harm than good.

 

 

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[youtube height=”450″ width=”800″]http://youtu.be/CBK8ZCsMZGE[/youtube]

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