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Max Clifford: Why fundraising gets criticised in the media

Howard Lake

Howard Lake | 10 June 2011 | News

Institute of Fundraising National Convention plenary speaker Max Clifford shares some thoughts on how a poor approach to media relations could eventually do a charity’s cause more harm than good.
 
[youtube height=”450″ width=”800″]http://youtu.be/CBK8ZCsMZGE[/youtube]
 
 
 

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Howard Lake

About Howard Lake
Howard Lake is consultant editor of UK Fundraising. He founded the site in 1994 and successfully sold it in 2022. As director of Giving X Ltd he is exploring growing giving on a massive scale. He is the founder of Fundraising Camp and co-founder of GoodJobs.

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