Fundraising news, ideas and inspiration for professional charity fundraisers

C4 Dispatches to cover fundraising at London Marathon

C4 Dispatches to cover fundraising at London Marathon

Channel 4’s Dispatches tomorrow evening will report on the London Marathon and in particular how much money it generates, how much it costs to stage, and how it is used by charities to fundraise.

Journalist Ben Laurance interviews charities to find out how much they pay to take part in the event and the competition amongst charities to gain places. He also talks to charities who do not get a chance to benefit from the UK’s largest fundraising event and “the biggest one-day fundraising event in the world”.

Dispatches: Tracing the Marathon’s Millions will be broadcast tomorrow, Friday 9 April 2010, at 20.00 on Channel 4. It will be repeated on Friday 16 April on Channel 4 at 03.55.

The 2010 Virgin London Marathon takes place on 25 April. In 2009, 36,000 participants raised £47 million for charities.



Howard Lake is a digital fundraising entrepreneur. Publisher of UK Fundraising, the world's first web resource for professional fundraisers, since 1994. Trainer and consultant in digital fundraising. Founder of Fundraising Camp and co-founder of Research massive growth in giving.

Get free email updates

Keep up to date with fundraising news, ideas and inspiration with a weekly or daily email. [Privacy]

* We do not share your email or personal details.
" />