The filthy rich, etc
Howard Lake | 18 March 2010 | Blogs
A recent (free) Wealth Bulletin newsletter referred to an extract from Felix Dennis’ new book – “88 The Narrow Road: A Brief Guide to the Getting of Money”. Describing himself as filthy rich, Dennis helpfully defines a few (High Net Worth) terms:
£1 million – £2 million The comfortable poor
£3 million – £4 million The comfortably off
£5 million – £4 million The comfortably wealthy
£16 million – £39 million The lesser rich
£40 million – £74 million The comfortably rich
£75 million – £99 million The rich
£100 million – £199 million The seriously rich
£200 million – £399 million The truly rich
£400 million – £999 million The filthy rich
Over £1 billion The super rich
While we probably need to be looking at wealthier people, particularly those with disposable assets, I would be loth to write off those in the lower tiers as potential major donors. I am frequently asked to look at “The comfortably wealthy” and above.
I wonder if these terms will catch on.
Finbar Cullen
ResearchPlus
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About Howard Lake
Howard Lake is consultant editor of UK Fundraising. He founded the site in 1994 and successfully sold it in 2022. As director of Giving X Ltd he is exploring growing giving on a massive scale.
He is the founder of Fundraising Camp and co-founder of GoodJobs.