The Blue Cross to feature in BBC Lifeline appeal
Howard Lake | 19 October 2009 | News
Animal charity The Blue Cross has secured the slot on this month’s BBC TV Lifeline appeal to help raise funds for animals in need.
The short film is presented by actress Felicity Kendal and features her cocker spaniel George, and shows the work of the charity, which helps thousands of sick and homeless animals every year.
Felicity Kendal said: "I hope lots of people watch the BBC appeal to see just where the money goes and why this is a charity worthy of their support."
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Photo: Felicity Kendal with Blue Cros vet Jess Gower (credit: The Blue Cross)
The film will cover three people whose animals have been helped by The Blue Cross.
The appeal will be broadcast on Sunday 25 October at 16.25 on BBC1 and will be repeated on Wednesday 28 October at 14.00 on BBC2.
Lifeline is the BBC’s monthly television charity appeal programme. For more than twenty years, it has helped raise money for and increase the profile of hundreds of charities across the UK and abroad.
There have been over 250 appeals so far and more than £6 million has been raised for charities.
www.bluecross.org.uk
About Howard Lake
Howard Lake is consultant editor of UK Fundraising. He founded the site in 1994 and successfully sold it in 2022. As director of Giving X Ltd he is exploring growing giving on a massive scale.
He is the founder of Fundraising Camp and co-founder of GoodJobs.