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TW CAT to develop King's College Hospital Charity website

Howard Lake | 1 September 2009 | News

Following a four-way competitive tender process, King’s College Hospital Charity has appointed charity specialist TW CAT to work on its fundraising website.

Mark Hazlewood, King’s College Hospital Charity’s Marketing Manager, said: “We need to talk to new audiences and TW CAT‘s digital creativity and pinpoint targeting will help us to get to where we need to be.”

TW CAT’s Joint Managing Director, Tim Hopkins, added: “Together we are developing a website which will give them a higher public profile while significantly increasing their income by acquiring and developing donors with a high lifetime value.”

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www.kch.nhs.uk/fundraising/

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