The Running Bug partners Mencap
Howard Lake | 20 February 2009 | News
Specialist online running community The Running Bug (www.therunningbug.co.uk) is to partner Mencap to launch the Mencap Running Series.
This provides Mencap with advertising and editorial exposure in one of the UK’s fastest growing running communities with the opportunity to attract more runners and sponsors for forthcoming running events such as the London Marathon.
The Running Bug views this as a ‘strategic partnership’ through which Mencap can ‘add authoritative value’ within the online community. Co-founder of The Running Bug Joe Mountain said “Some of our members have already chosen to run for Mencap and we are certain that others will to once they understand the excellent work they do.
About Howard Lake
Howard Lake is consultant editor of UK Fundraising. He founded the site in 1994 and successfully sold it in 2022. As director of Giving X Ltd he is exploring growing giving on a massive scale.
He is the founder of Fundraising Camp and co-founder of GoodJobs.