Tea for two: National Trust partners with Coeliac UK
Howard Lake | 5 February 2009 | Blogs
It’s good to see charities working with each other, so I was pleased to come across the National Trust and Coeliac UK announcing a partnership.
Not an obvious pairing, I’m sure you’d agree, but in fact it’s a very good match. The National Trust has 150 tea shops, cafes and restaurants and many of these will be providing information on coeliac disease – a serious lifelong autoimmune disease triggered by eating gluten – and the consequences of maintaining a strict gluten-free diet when eating out. They expect to reach thousands of people with the message.
The ‘Free for Tea?’ campaign will run throughout May, with Coeliac UK holding a specific Awareness Week from 11th -17th May.
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Photo: Naama on Flickr.com
Lynda Brewer, Catering Development Manager for the National Trust, explains the partnership. She said: “Supporting Coeliac UK’s ‘Free for Tea?’ campaign is a natural partnership for us. We are proud of the food we serve at our sites and it is important to us that we make everyone who visits us feel welcome and able to eat in our venues.
“The National Trust has already led the way on many food issues, such as promoting local, seasonal food and using freedom food, free range eggs in all our cafes and restaurants. We see this campaign as a great opportunity to help support a very important message to dispel the ignorance and misunderstanding surrounding coeliac disease.”
What a fine example of one charity using its resources to benefit another, and thereby benefit both organisations’ supporters.
- National Trust receives record donation of £4 million from HSBC (22 May 2021)
- Corporate charity partnerships for June 2015 (16 June 2015)
About Howard Lake
Howard Lake is consultant editor of UK Fundraising. He founded the site in 1994 and successfully sold it in 2022. As director of Giving X Ltd he is exploring growing giving on a massive scale.
He is the founder of Fundraising Camp and co-founder of GoodJobs.