Membership service provider Associa has launched the latest phase of its series of seminars following the success of its ‘Effective’ series of events.
To be held early in 2009, the ‘Successful’ seminars will cover marketing techniques to enhance recruitment and retention campaigns, getting maximum value from membership magazines, undertaking successful member research and maximising opportunities from database information.
Associa grew out of the National Farmers’ Union, one of the UK’s largest membership organisations and Trade Association of the year 2008.
Tim Crocker, Head of Marketing at Associa, said: “By combining our knowledge of ‘best practice’ – gained from our work with a wide cross-section clients – as well as the experience we have from running our own memberships, we really can provide managers with the tools they need to develop their organisation and ensure its future growth.”
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