Nearly 400 nonprofits in Europe use Salesforce donated licences
Howard Lake | 8 May 2008 | News
At its first Dreamforce Europe event in London, the Salesforce.com Foundation has announced that almost 400 non-profit organisations and higher education institutions in Europe are using donated licenses of Salesforce, the customer relationship management and business application provider.
UK charities Teach First and Business in the Community, and the Alzheimer Society of Ireland, are amongst those using Salesforce.
Salesforce.com donates these licences as part of its “1/1/1 integrated corporate philanthropy Model” where 1% of the company’s time, 1% of its equity and 1% of its product are donated to nonprofits.
In addition to providing donated applications through the Foundation, salesforce.com employees have been donating up to six days of their work time annually as part of 1% of the company’s time. In Europe alone, salesforce.com employees spent 5,000 hours of their work time giving back to the community in 2007.
By the end of 2008, the company expects 7,600 hours will have been given to a wide variety of community organisations in Europe, including mentoring young people and fundraising.
Some employees choose to donate their technical skills to help nonprofit organisations such as The British Red Cross effectively use Salesforce, and the Foundation has granted equipment and installed technology centres at Citywise Ireland and the City of Dublin YMCA.
Salesforce.com says that many of its European implementation and product partners such as Astadia, SofiaWorks, SaasPoint, Westbrook International and iPayment Solutions have joined the Salesforce.com Foundation’s “Power of Us” initiative to integrate philanthropy into their own businesses, and have donated their products and services to nonprofits such as Landmark Training, London Remade and the Mitchemp Trust.
“The last 12 months have really gained in momentum for our product donation program in EMEA, particularly in the UK, Ireland and Israel,” said Isabel Kelly, director of the Salesforce.com Foundation in EMEA (Europe, the Middle East and Africa).
“We donate our product to increase capacity and efficiency in the charitable and higher education sectors so that they can focus on their social mission.”
At Dreamforce Europe this week the Foundation has enabled over 100 charities to attend at a discounted rate. In addition, there are a number of sessions focussed on their specific use of Salesforce.
www.salesforcefoundation.org
About Howard Lake
Howard Lake is consultant editor of UK Fundraising. He founded the site in 1994 and successfully sold it in 2022. As director of Giving X Ltd he is exploring growing giving on a massive scale.
He is the founder of Fundraising Camp and co-founder of GoodJobs.