Direct Debit for Dummies gets global audience
Howard Lake | 23 May 2007 | News
More than 5,000 copies of the a free booklet about Direct Debit have been ordered by call centre managers around the world in just 20 weeks. Bacs, the industry body behind Direct Debit and Bacs Direct Credit, is now reprinting ‘ Direct Debit for Dummies’ to keep pace with demand.
“Direct Debit for Dummies” was first published in November 2006, and is designed to help contact centre staff get to grips with the practicalities of one of the most commonly used payment processing methods in the UK.
It is a concise booklet that can be used as a ten-minute training tool to equip employees with top tips to handle Direct Debit-related customer enquiries, quickly and efficiently.
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Banks, councils and insurance companies are among the many organisations that have ordered the booklets to help customer facing staff adhere to best practice in Direct Debits.
Richard Corbiere, Manager Team Revenue at North Tyneside District Council, said: “The Dummies guides from Bacs enables all our customer-facing staff to have a good understanding of Direct Debit and accurately answer questions or alleviate any concerns that our residents may have… It has already proved invaluable to our customer services staff, and we highly recommend it to any call centre dealing with Direct Debits.”
Copies of ‘Direct Debit for Dummies’ can be obtained by emailing
ba*********@ba**********.uk
. Please include your name, address and the number of booklets you require. The first 100 copies are free of charge to Direct Debit originators while requirements for larger quantities can be discussed with the Bacs marketing team.
About Howard Lake
Howard Lake is consultant editor of UK Fundraising. He founded the site in 1994 and successfully sold it in 2022. As director of Giving X Ltd he is exploring growing giving on a massive scale.
He is the founder of Fundraising Camp and co-founder of GoodJobs.