Gordon Michie joins Relationship Marketing as Director of Development
Howard Lake | 17 January 2007 | News
Gordon Michie has joined committed giving agency Relationship Marketing as its first Director of Development.
Michie’s will be joining Hugh McCaw at Relationship Marketing from Fundraising Initiatives where he was International Commercial Director. Before that he was a fundraiser at AICR.
McCaw, who is also Chief Executive of Online Telephone Fundraising, said: “we had been planning to launch Relationship Marketing in the second half of 2007. However, when we found out that Gordon had become available we decided to bring our plans forward.”
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Over the coming months Relationship Marketing will be announcing its range of series to the charitable sector throughout the UK. It will be focusing on donor investment and donor stewardship programmes to ensure that clients can benefit from committed giving programmes.
About Howard Lake
Howard Lake is consultant editor of UK Fundraising. He founded the site in 1994 and successfully sold it in 2022. As director of Giving X Ltd he is exploring growing giving on a massive scale.
He is the founder of Fundraising Camp and co-founder of GoodJobs.