Action for Blind People to raise funds from Rug-Rats pin badges
Howard Lake | 3 December 2006 | News
Visual impairment charity Action for Blind People is to sell pin badges of the children’s TV characters Angelica, Chuckie, Tommy and Susie, formerly known as The Rug-Rats and current stars of Nickelodeon cartoon ‘All Grown Up’. Action for Blind People is the first charity to use the ‘All Grown Up’ characters and has already secured placement of the badges in 300 Alliance and Leicester branches from February 2007.
There will be five badges available, one each of Angelica, Chuckie, Tommy, and Susie, and one of all the characters together. Each badge will be sold for £1.
Caroline Fuseau, Corporate Development Team Leader at Action for Blind People thanked Nickelodeon for its support, and said: “We hope to sell as many as 15,000 pin badges to Alliance and Leicester customers in February 2007, but this is just the start. We are looking for more retailers to come on board and sell our badges on their counters over the next two years.
Advertisement
About Howard Lake
Howard Lake is consultant editor of UK Fundraising. He founded the site in 1994 and successfully sold it in 2022. As director of Giving X Ltd he is exploring growing giving on a massive scale.
He is the founder of Fundraising Camp and co-founder of GoodJobs.