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Baigent to redevelop Women's Institute's website

Howard Lake | 21 August 2006 | News

The Women’s Institute has appointed website development agency Baigent to re-design and develop its website. The new site will focus on challenging the public’s perception of the organisation and reinforcing the WI’s position as a modern campaigning body.

Baigent’s new design will aim to provide existing WI members with good quality online resources and information, and to attract new members through online campaigning. It will also include a secure online payment and fundraising facility powered by Baigent’s Site Manager content management system.

The new site will be launched in December 2006.

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Jim Raymond, commercial director at Baigent, said: We… want to develop the online relationship between members and the organisation at a local, regional and national level through the provision of a range of interactive features.”

Baigent’s other charity clients include the British Red Cross, and they also run the directdebitsonline.com regular payment service.

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