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New Head of Charity Services at Bmycharity

Online fundraising agency Bmycharity has appointed Sacha Anthony as Head of Charity Services to develop client services and marketing.

Sacha joins Bmycharity from Friends of the Earth where she was a professional fundraiser with key responsibility for online fundraising.

At Bmycharity she will focus on ensuring that, as the company expands, it continues to provide high levels of personal support to all clients. The company reports that it is growing at over 150% per year.


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Bmycharity’s Managing Director Ben Brabyn said: “Sacha’s experience as a professional fundraiser means she can offer real support and solutions to fundraisers looking to increase their online income.”

Established in 2000, Bmycharity provides event sponsorship services online for 60 charity clients, including Oxfam and Cancer Research UK. Ben Brabyn explained that their focus has been on “creating a service that is secure and efficient, provides real reporting and editorial flexibility and supports the charity brand”.