Apple's iTunes agrees to sell Band Aid 20 download
Howard Lake | 3 December 2004 | News
Apple’s iTunes online music store has agreed to sell Band Aid 20’s new version of ‘Do They Know It’s Christmas?’ after earlier refusing to sell it.
Apple’s earlier refusal had been based on its policy of selling all tracks for 79p. Bad Aid 20’s publisher Universal Music had insisted that its tracks be sold for £1.49.
Apple has come up with a compromise which it explained yesterday: “Apple is pleased to offer the Band Aid 20 single on the iTunes Music Store to raise funds for the plight of hunger and poverty in Africa. Since all songs on iTunes are £0.79, we’ve decided to sell it for £0.79 and Apple will donate an additional £0.70 for each downloaded song to the Band Aid Charitable Trust.”
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As a result, both the new and original versions of the Band Aid song are the two most popular tracks on iTunes.
About Howard Lake
Howard Lake is consultant editor of UK Fundraising. He founded the site in 1994 and successfully sold it in 2022. As director of Giving X Ltd he is exploring growing giving on a massive scale.
He is the founder of Fundraising Camp and co-founder of GoodJobs.