Hospice encourages buying Christmas cards direct from charities
Howard Lake | 14 November 2004 | News
Lichfield-based St Giles Hospice is urging people to buy their charity Christmas cards with care this year, and buy them direct from charities rather than high street chains.
Christmas cards from a number of high street stores give only a tiny fraction to good causes, says the charity, whereas usually 50% or more of the profits from charities’ own cards go directly to the charities.
It quotes a survey last year by the Charities Advisory Trust which provides an impartial source of information on all aspects of trading for charities. It found that both Marks & Spencer and Boots handed over just 10% of the purchase price of their charity Christmas cards to nominated charities. WH Smith gave an average of just over 8%.
Advertisement
About Howard Lake
Howard Lake is consultant editor of UK Fundraising. He founded the site in 1994 and successfully sold it in 2022. As director of Giving X Ltd he is exploring growing giving on a massive scale.
He is the founder of Fundraising Camp and co-founder of GoodJobs.