Standard for accessible e-mail newsletters published
Howard Lake | 10 January 2003 | News
Digital agency Headstar has published the Text Email Newsletter Standard, or TEN Standard, designed to “ease navigation of plain text email newsletters by all readers, including those using screen-readers and other special access technologies.”
While much effort has gone into making Web pages accessible, e-mail accessibility has often been overlooked by publishers. Although it is a more basic method of communication there are still a number of common errors that can make it difficult or even impossible for some recipients to read the message.
Hence the need for the standard which was developed by E-Access Bulletin, a free e-mail newsletter on access to technology by visually impaired people published by Headstar with RNIB.
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About Howard Lake
Howard Lake is consultant editor of UK Fundraising. He founded the site in 1994 and successfully sold it in 2022. As director of Giving X Ltd he is exploring growing giving on a massive scale.
He is the founder of Fundraising Camp and co-founder of GoodJobs.