Fundraising news, ideas and inspiration for professional charity fundraisers

Search engine fun with

Search engine fun with

It’s getting close to Christmas so it’s time for some fun. For those of you striving to get your charity’s Web site to appear at the top of the search engine rankings, try exploring for some light relief.

Although unrelated to search engine, is a “fun tool” that uses elements of Google’s search tools to give you a snapshot of what Web site owners have to say about you or indeed anything.

The site is designed to show you “what Google “thinks” of certain topics and people,” according to its creators. “Of course,” they point out, “the results are not really Google’s opinion, they’re yours, the web site owners of the world.” Googlism simply searches Google and “lets you know what website owners think about the name or topic you suggested.”

You can search using who, what, where and when terms. We think you’ll enjoy the results. A search, for example, on Howard Lake confirms that he/it “is located in wright county within the west central lakes” in Minnesota, USA. In addition “howard lake is a good place to find homes for sale at a great price.” Fortunately Googlism also mentions that Howard Lake “is the uk’s principle [sic] expert on fundraising on the internet” and “is a leading authority on how charities use the internet.” Well, that’s nice to know.

Try searching on your name or that of your charity to see what the Web thinks of you.

Howard Lake is a digital fundraising entrepreneur. Publisher of UK Fundraising, the world's first web resource for professional fundraisers, since 1994. Trainer and consultant in digital fundraising. Founder of Fundraising Camp.

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