Alexa.com tracks the popularity of Web sites, and UK Fundraising scores rather well.
How popular is your Web site compared to similar those of similar charities? You might have all the statistics for your own site, but external comparisons are difficult.
Alexa.com is one tool that can help you get a rough idea of how different Web sites’ traffic compare against each other. The search tool can tell you your site’s ranking based on traffic so you can check to see if you are higher or lower than other sites.
UK Fundraising UK is ranked as the 122,983th most popular Web site in the world, which, it might surprise you, is really rather good. Try your charity’s site in comparison and remember that our target audience of fundraisers should always be much smaller than a charity’s number of donors and the people interested in its work.
You can also read reviews of your site by other people. UK Fundraising’s first review accorded the site five out of five.
Visit Alexa.com and see how you rank.
Get free email updates
Keep up to date with fundraising news, ideas and inspiration with a weekly or daily email. [Privacy]