14 April 2013 @ 11:00 pm - 25 April 2013 @ 11:00 pm
Increase online donations to your cause today (approx 3hrs study per week required)
A 2 week accredited course bringing you the latest free tools, case studies and best practice in online fundraising. Find out how to create successful online fundraising campaigns, using Facebook, Twitter, Google + and crowd funding platforms. Link the latest online tools to your existing website. Learn from best practice and review sample online campaigns as part of the course. Find out how to offer your supporters a more personal online experience and turn their interest into donations. Delivered in an online classroom and taught by a fundraising expert.
Week 1 What is Social Media? Online Giving Trends, How to Build Online Communities Free Tools for Non-Profit Fundraising, Best Practice Online Fundraising Campaigns
Week 2 Online Communication: How to Fundraise on Facebook , Twitter & Google+: Writing The Best Tweets, Measuring the Impact of Online Giving Assignment: The Online Fundraising Campaign ‘Gallery’