Great Fundraising Organizations, by Alan Clayton. Book cover.

How to Read a Financial Report: Wringing Vital Signs Out of the Numbers

Financial statements are full of vital information about a company’s current health and future prospects. Managers, investors, and others need to understand these reports, which sometimes seem to be written in a foreign language that only accountants can speak.

Now in its ninth edition, How to Read a Financial Report continues its 40-year tradition of breaking through that language barrier and providing a plain-English user’s guide to financial reports. This edition reflects recent changes to accounting rules, maintaining its classic focus on helping readers interpret the interconnections among disparate pieces of financial data.

Financial reports are used to provide a range of vital information, including an organisation’s cash flow, financial condition, and profit performance (aka The Big Three Financial Statements). Financial statements are often complex and extremely difficult to understand for anyone other than accounting and finance professionals. 

How to Read a Financial Report enables investors, lenders, business leaders, analysts, and managers to read, analyze, and interpret financial accounting reports.

Designed specifically for non-specialists, this reader-friendly resource covers the fundamentals of financial reporting in jargon-free English. Topics such as sales revenue & recognition, costs of goods sold, sources & uses of capital/cash, non-cash expenses (e.g., depreciation expense), income tax obligations, understanding profits & financial stability, and financial statement ratios & analysis are covered throughout the book.

Now in its ninth edition, this bestselling guide has been thoroughly revised to reflect changes in accounting and financial reporting rules, current practices, and recent trends. New and expanded content explains managing cash flow, illustrates the deceitful misrepresentation of profits in some financial reports (aka Financial Engineering), and more.

Further, end-of-chapter activities help readers learn the intricacies of the balance sheet and cash flow statement, while updated sections address shifts in regulatory standards.

Written by two highly experienced experts in financial accounting, this resource: 

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