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QR code reveals history of Annie Lennox’s donated dress for Oxfam

Howard Lake | 1 September 2011 | News

As reported by Zachary Sniderman on Mashable at

http://mashable.com/2011/08/05/qr-code-oxfam-shop/

Oxfam has come up with another creative use of QR codes for some of its donated goods.

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“Oxfam added a digital twist to one of its stores in London earlier this year — one to make high-end fashion stores envious. Take a smartphone picture of the QR codes attached to the tags on Oxfam’s items, and you’ll see videos of celebrities telling the stories behind their former pieces that were on sale”.

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