Why your supporters are wealthier than you expect. Course details.

SAFE’s guide for street collectors

Howard Lake

Howard Lake | 19 September 2008 | News

At 10 minutes this is a little long, but this New Zealand animal charity is using YouTube to share advice on street collecting.
The first three minutes is taken up with an introduction to the charity. One would imagine that the people viewing the video are already supporters in some way. Still, given the video’s posting on YouTube, the introduction has a use now for people coming across the organisation for the first time.
 

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Why your supporters are wealthier than you think... Course by Catherine Miles. Background photo of two sides of a terraced street of houses.

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Howard Lake

About Howard Lake
Howard Lake is consultant editor of UK Fundraising. He founded the site in 1994 and successfully sold it in 2022. As director of Giving X Ltd he is exploring growing giving on a massive scale. He is the founder of Fundraising Camp and co-founder of GoodJobs.

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