Great Fundraising Organizations, by Alan Clayton. Book cover.

How to Win Friends and Influence People

In How to Win Friends and Influence People, Dale Carnegie offers practical advice and techniques for how to get out of a mental rut and make life more rewarding.

Understanding these skills will support many fundraisers in their fundraising, and in supporting colleagues and trustees in making the most of their contacts and opportunities.

His advice will teach you how to:

This classic book “will turn your relationships around and improve your interactions with everyone in your life”.

Dale Carnegie has been described as ‘the arch-priest of the art of making friends’. He is a pioneer of the development of personal business skills, self-confidence and motivational techniques.

His books – most notably How to Win Friends and Influence People – have sold tens of millions worldwide.

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