Blackbaud moves to the cloud with Raiser’s Edge NXT
Howard Lake | 14 July 2015 | News
Blackbaud has today launched Raiser’s Edge NXT™, its cloud-based fundraising and relationship management solution, offering fundraisers mobile access to data.
The new cloud-based version of Raiser’s Edge was announced in 2014 and early adopters reported on progress a few months ago.
Raiser’s Edge NXT offers mobile access to data, a user-friendly and role-based interface, intelligent analytics, built-in payment processing, marketing outreach tools, and unlimited user licenses. It also enables charity staff to share expertise and advice with more than 30,000 other organisations around the world that use the software.
Raiser’s Edge NXT has a new mobile responsive design
Raiser’s Edge 7 has been available as a hosted solution for some time, but the majority of organisations using it still host it in-house on their own server and network. So Raiser’s Edge NXT represents a major leap forward for the product.
Early adopters
UK organisations that have already signed up for Raiser’s Edge NXT include People for the Ethical Treatment of Animals (PETA), Deafblind UK, Breast Cancer Ireland, St. Wilfrid’s Hospice Chichester, Royal Botanic Garden Edinburgh, Guildhall School of Music & Drama, Rugby School and SPANA.
Allan Hulse, director, International Response Fundraising of PETA explained:
“We used to have localised databases around the world, but felt it was important to invest in one system that could bring us uniformity and offer us a much better toolkit. We’ll be using Raiser’s Edge NXT in France, Germany, Netherlands, India and Australia as well as the UK. We have many different users, some who just need access to simple data and others who have much more advanced needs, which is where the role-based interface works really well for us. The mobile access is also of great benefit for our fundraisers out in the field.”
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The benefits of accessing the data through the cloud were also recognised by many of the charities. The more expensive option of managing a server-based version of the software now becomes less attractive, not least because all new updates to the system are applied automatically.
Stacey Thompson, CRM Data Manager, Wellington College, said:
“I have to create an annual impact report for our major donors. Raiser’s Edge NXT removes the need to dig around in donor’s records and various reports to pull out details and figures, because it’s all summarised and easy to identify. This year, using Raiser’s Edge NXT to pull this report together will save me hours, if not days.”
Simon Jones, Director of Development at the Manchester Grammar School, shared his thoughts on Raiser’s Edge NXT:
[youtube height=”450″ width=”800″]https://www.youtube.com/watch?v=N_FYfp7C7NQ[/youtube]
Jerome Moisan, managing director, Blackbaud Europe, thanked the early adopter charities, adding:
“The arrival of Raiser’s Edge NXT brings cutting edge cloud technology to bear on the evolving challenges of the not-for-profit community. It incorporates years of customer feedback and product development into a mobile, accessible solution with an elegant interface.”
About Howard Lake
Howard Lake is consultant editor of UK Fundraising. He founded the site in 1994 and successfully sold it in 2022. As director of Giving X Ltd he is exploring growing giving on a massive scale.
He is the founder of Fundraising Camp and co-founder of GoodJobs.