Baseball, Fundraising, and the 80/20 Rule: Studies in Data Mining
Peter B Wylie has written extensively on the value and role of data mining in supporting fundraising.
A collection of articles by Data Mining for Fund Raisers author Peter B. Wylie that illustrate practical ways to use statistical analysis and predictive modeling to improve fundraising results.
Contains articles that have appeared on the CASE Network and in CURRENTS magazine, plus a new discussion on how to make the most of wealth screening.
Other books by Peter B Wylie