Action Planning – Securing Major Donors workshop

Howard Lake | 11 September 2013 | News

Are you looking to develop income from major donors?

This practical workshop will help you to learn the key steps to increasing your income from major donors.

Overview

This intensive and practical workshop is designed to assist those organisations which have yet to develop substantial major donor fundraising programmes and wish to do so. The workshop will also benefit those organisations who have already set up a programme, but wish to take their programme to the next level.

Core Content

The course will use a wide range of case studies and interactive group sessions to look in detail at the motivations, aspirations and interests of both the established wealthy and the large numbers of 'new rich'.

Participants will gain valuable insights into the following areas:

– planning & launching your programme

– developing strategy

– identify suitable high net worth individuals

– donor motivations

– making the ask

– and how fundraisers can tailor individual fundraising propositions which work to ensure that they retain donors, building commitment to ensure that the size and frequency of gifts increase

Who should attend

It will benefit all those in your organisation with responsibility for identifying, securing and retaining wealthy individuals as donors, including trustees, appeal chairs, fundraising directors and major donor fundraisers.

Trainer profile

The course is led by Ondine Upton, who has 18 years' experience as a fundraiser, trustee and grant-maker. A superb major donor fundraiser, she is adept at "making the ask" and training others to do so.

How to book

The attendance fee is £145.00 including VAT and all course materials. For further information on workshop dates and how to book please click on 'How to book'.

You can also book by email or by contacting the Events team on 020 8661 8066. 

About Howard Lake
Howard Lake is consultant editor of UK Fundraising. He founded the site in 1994 and successfully sold it in 2022. As director of Giving X Ltd he is exploring growing giving on a massive scale. He is the founder of Fundraising Camp and co-founder of GoodJobs.