Official charities for the 2004 Flora London Marathon announced
Howard Lake | 13 May 2003 | News
The British Heart Foundation and Sense are the two official charities for the Flora London Marathon 2004.
“We are delighted to associate ourselves with these two important charities, said Race Director David Bedford. “Heart health and the Marathon go hand in hand while the work carried out by Sense on behalf of the deafblind is invaluable.”
Dr Tony Best, Chief Executive of Sense, said: “On behalf of all the deafblind people we help we would like to thank the Flora London Marathon for this tremendous opportunity. Funds raised will enable Sense to improve its services, helping deafblind people to live more independent lives.”
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The British Heart Foundation (BHF) is the leading national charity fighting heart and circulatory disease. Aneesha Moreira, Director of Fundraising at the BHF said: “The British Heart Foundation is thrilled to be nominated as one of the official charities for next year’s marathon. We look forward to working with Heart Runners to raise funds through this tremendous challenge.”
Due to the quality of the applicants, this is the second time in three years that the Marathon has simultaneously nominated two charities. Two years ago Children with Leukaemia and Outward Bound benefited from their association with the Marathon. For 2003 Shelter was the official charity.
Each year around 76% of the London Marathon field raises more than £32 million for thousands of charities. The 2004 race takes place April 18.
About Howard Lake
Howard Lake is consultant editor of UK Fundraising. He founded the site in 1994 and successfully sold it in 2022. As director of Giving X Ltd he is exploring growing giving on a massive scale.
He is the founder of Fundraising Camp and co-founder of GoodJobs.