Microsoft donates banner ad space on MSN
Howard Lake | 15 March 2001 | News
Starting in January, Microsoft began donating six months’ banner advertising on its MSN portal, equivalent to 500,000 impressions per month. The space is being split between Microsoft’s four chosen charities, Leonard Cheshire, NSPCC, Age Concern and AbilityNet.
Starting in January, Microsoft began donating six months’ banner advertising on its MSN portal, equivalent to 500,000 impressions per month. The space is being split between Microsoft’s four chosen charities, Leonard Cheshire, NSPCC, Age Concern and AbilityNet.
Leonard Cheshire’s first of two two-week slots goes live on 19 March. Their banner will drive visitors to a competition, where they have a chance to win one of ten DVD players by answering three questions about the charity’s work. The answers can all be found on the Leonard Cheshire Web site.
Advertisement
View the Leonard Cheshire banner advert and look out for the ads on MSN from Monday.
About Howard Lake
Howard Lake is consultant editor of UK Fundraising. He founded the site in 1994 and successfully sold it in 2022. As director of Giving X Ltd he is exploring growing giving on a massive scale.
He is the founder of Fundraising Camp and co-founder of GoodJobs.