Great Fundraising Organizations, by Alan Clayton. Book cover.

Entrepreneurialism in fundraising

Howard Lake

Howard Lake | 9 February 2001 | News

What can adapting entrepreneurialism and commercial venture expertise offer to fundraisers and charities? Consultant John Pepin argues that charities “must learn to manage innovation and be commercially entrepreneurial” if they are to succeed. By applying a “Managing Innovation, Being Entrepreneurial framework” Pepin believes charities can successfully generate revenue through commercial ventures.

Read Revenue Generation through Commercial Ventures, an Application of the Managing Innovation, being Entrepreneurial Framework by John Pepin on UK Fundraising

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Howard Lake

About Howard Lake
Howard Lake is consultant editor of UK Fundraising. He founded the site in 1994 and successfully sold it in 2022. As director of Giving X Ltd he is exploring growing giving on a massive scale. He is the founder of Fundraising Camp and co-founder of GoodJobs.

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