SANE launches Web site
Howard Lake | 8 February 2001 | News
Mental health charity SANE launched their first Web site this week. They timed it well as it coincided with a week-long series of features on mental health and SANELINE on GMTV. As a result the Web site has received considerable extra publicity and attracted a large number of visitors.
This is a good example of integrating a Web presence, even a new one, with a charity’s existing marketing strategy and activities.
Visit SANE.
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About Howard Lake
Howard Lake is consultant editor of UK Fundraising. He founded the site in 1994 and successfully sold it in 2022. As director of Giving X Ltd he is exploring growing giving on a massive scale.
He is the founder of Fundraising Camp and co-founder of GoodJobs.