GiveWheel’s £50,000 10x Challenge will back UK’s “most ambitious fundraisers”
Howard Lake | 11 February 2026 | News
GiveWheel has launched the 10x Challenge, a £50,000 funding programme designed to back bold, high-potential fundraising challenges – helping fundraisers turn ambitious ideas into significantly greater charitable impact.
The 10x Challenge is open to anyone aiming high. GiveWheel will support fundraising projects with the ambition and potential to turn every £1 of grant funding into at least £10 for charity. The company hopes this willhelp them accelerate momentum, expand reach, and enable them to raise more for the causes
they care about.
These could be extreme endurance events or world-record attempts, solo efforts or a large-scale team enterprise.
Advertisement
Charlie Hart, Co-Founder of GiveWheel, explained:
“There’s no shortage of ambition in fundraising – what’s often missing is the backing to go further. The 10x Challenge is about realising potential. If a small amount of funding can unlock something much bigger for charity, we want to be part of making that happen.”
Who can apply?
The 10x Challenge is open to fundraisers across the UK, including:
- Individuals and athletes taking on endurance, creative, or high-profile challenges
- Teams and companies mobilising colleagues behind a shared cause
- Creators and community groups using their platforms to drive large-scale fundraising
- Student groups with the energy and vision to make a difference
Applicants must be aiming to raise at least £10,000 for charity, and applications must be submitted
a minimum of three weeks before the challenge begins.
What support is available?
Successful applicants will receive:
- A share of the £50,000 funding pot to help bring your challenge to life and amplify your charitable impact
- Personalised support and a dedicated point of contact, including guidance from GiveWheel’s experienced team
- Promotion across GiveWheel’s channels, helping amplify each fundraiser’s story and reach
- Invitations to future GiveWheel events and opportunities
Funding can be used in whatever way best supports the success of the challenge – whether that’s
scaling reach, unlocking participation, increasing visibility or enabling delivery.
How it works
- Apply – Submit a short application or video outlining your challenge, goals, and why support
is needed. - Review – Applications are assessed on ambition, feasibility, and fundraising potential.
- Fund – Successful applicants receive funding and tailored support to maximise impact.
Applications to the 10x Challenge are open now and will be reviewed on a rolling basis until 30 April 2026.
GiveWheel itself has an ambitious approach as a fundraising platform. GiveWheel is building the UK’s most innovative fundraising platform. It has filled the gap of multi-charity functionality by launching “two sector-first fundraising models“.
About Howard Lake
Howard Lake is consultant editor of UK Fundraising. He founded the site in 1994 and successfully sold it in 2022. As director of Giving X Ltd he is exploring growing giving on a massive scale.
He is the founder of Fundraising Camp and co-founder of GoodJobs.