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The Brain Tumour Charity adopts eco-friendly collection boxes
Melanie May | 27 September 2022 | News
The Brain Tumour Charity has launched a new range of eco-friendly replacements for the plastic collection boxes used by its community fundraisers.
In the past, the charity has sent out hundreds of heavy-duty plastic buckets and tins every year to help their fundraisers collect donations.
Conscious of the impact this has on the planet, The Brain Tumour Charity wanted to find a greener alternative that’s able to stand up to anything the community could put it through – from bake sales and bike rides to sky dives and marathons.
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So, in 2021 its sustainability team partnered with Cardmasters, a specialist cardboard engineering company, to come up with the ultimate eco-solution.
The brief was a recyclable product that looked great and held up to the stresses of life as a community fundraiser, but also helped cut costs.
The end result is a range of collection buckets and tins that are made from double-walled corrugated card for durability that have been designed to fold flat for posting, so they cost a fraction of the previous costs for mailing.
Full green credentials:
- The corrugated card is made from recycled waste paper
- The printed outer sheet is FSC accredited
- Vegetable inks are used in the printing
- The durable gloss lamination is bio friendly and made from a wood based product (acetate lamination).
- The rope handles are made from natural cotton
- All items are biodegradable
Lindsay Elliott, Central Buyer at The Brain Tumour Charity, said:
u003c!u002du002d wp:paragraph u002du002du003ernrn“This is just one of our conscientious steps to reducing the environmental impact of our charitable activity across the UK.rnrnu003c!u002du002d /wp:paragraph u002du002du003e u003c!u002du002d wp:paragraph u002du002du003ernrnu0026nbsp;rnrn“We’re continually looking for alternative fundraising solutions, so we’re able to make a positive impact on our planet by swapping plastics with earth-friendly products, recyclable materials and all manner of reusable products.”rnrnu003c!u002du002d /wp:paragraph u002du002du003e
- RNIB celebrates Sooty’s 75th birthday with updated collection box (16 August 2024)
- Parking meters recycled as collecting boxes (18 August 2010)
- A century of British Red Cross fundraising collecting boxes (6 May 2016)
About Melanie May
Melanie May is a journalist and copywriter specialising in writing both for and about the charity and marketing services sectors since 2001. She can be reached via thepurplepim.com.