Enthuse launches solutions range for large-scale fundraising campaigns
Melanie May | 27 May 2021 | News
Fundraising, donations and events registration platform Enthuse has announced a new range of solutions to help charities with large-scale campaigns.
Launched following Enthuse’s recent Series A funding round, the Enthuse+ range of white label digital fundraising products covering a broad range of campaign requirements including microsites, white label events and fundraising pages and custom map-based challenges:
- Microsites offers single or multi-page templates specifically designed for charity campaigns, as well as customisation and gamification widgets including leaderboards, live streaming, custom fonts and footers.
- White label fundraising provides custom headers, footers, fonts and brand colours to align fundraising and marketing activities.
- The white label events offering gives charities full sign up flow with ticketing and merchandising options, together with the ability for charities to integrate registration forms anywhere on their site. It also provides advanced design customisation and data capture to let charities build registration flows that work best for their supporters.
- Custom virtual journeys include branded map-based challenges integrated with Google Maps to build any itinerary a charity wants to run. The product also offers Strava integration, interactive maps, team leaderboards and personalised milestone emails.
Charities choose a template, and Enthuse then builds the custom branded pages for them.
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Cystic Fibrosis Trust is one of the first to use Enthuse+. It is using the microsite product for its Great Strides. My Way fundraising campaign in June.
Holly Matthews, Senior Events Development Manager for Cystic Fibrosis Trust, said:
“We’re really pleased to be running all of the key components of digital fundraising through Enthuse. We now have a joined-up donor experience that offers fluidity from our website, through to event registration and fundraising. These seamless journeys are more than what other platforms can offer and their event reg platform really is world class. Enthuse has helped us to personalise our fundraising in a way that wasn’t possible before.”
Commenting on the Enthuse+ launch, Chester Mojay-Sinclare, Enthuse Founder and CEO, said:
“For charities looking to launch large fundraising campaigns quickly, our new Enthuse+ solutions gives them everything they need to get ideas out of Zoom calls and up and running with supporters, all under their own brand. Our most recent research showed that 78% of donors giving directly to a charity can remember the name of the organisation compared to only 63% using consumer giving platforms. This is a really critical difference for charities looking to build long term relationships with supporters.
“We can now offer charities a full range of premium digital fundraising solutions, with appeal pages for rapid turnaround appeals, microsites for annual content led campaigns, and virtual map based challenges to capture the imagination and drive supporter acquisition. These come on the back of the recent update to our in memory product, and new update coming soon to our corporate platform. We’re excited to have so many new ways to help charities after the difficult last 18 months.”
About Melanie May
Melanie May is a journalist and copywriter specialising in writing both for and about the charity and marketing services sectors since 2001. She can be reached via thepurplepim.com.