
You might have noticed that Twitter is adding contextual or warning labels to tweets from public figures that are misrepresenting the truth or otherwise distributing misleading or unverified content. This has been applied to tweets about COVID-19 and to tweets about this month’s Presidential election in the USA.
“This claim about election fraud is disputed” says one, with a link to an independent source of information, with others stating “multiple sources called this election differently” and “some or all of the content shared in this Tweet is disputed and might be misleading about an election or other civic process”.
The need for a social media company to have to counter statements from democratically elected government leaders is alarming. But the labels have inspired several fundraisers to share with wry humour some widely encountered myths of fundraising.
DIRECT MAIL IS DEAD !!
โ ๐ข๐ณ๐ณ๐ถ๐ฐ๐ถ๐ฎ๐น ๐๐ผ๐๐ฟ๐ฐ๐ฒ๐ ๐๐๐ฎ๐๐ฒ๐ฑ ๐๐ต๐ฎ๐ ๐๐ต๐ถ๐ ๐ถ๐ ๐ณ๐ฎ๐น๐๐ฒ ๐ฎ๐ป๐ฑ ๐บ๐ถ๐๐น๐ฒ๐ฎ๐ฑ๐ถ๐ป๐ด
— David Lacey (@_David_Lacey) November 17, 2020
We don't have any potential major donors that we're unaware of.
โ ๐ข๐ณ๐ณ๐ถ๐ฐ๐ถ๐ฎ๐น ๐๐ผ๐๐ฟ๐ฐ๐ฒ๐ ๐๐๐ฎ๐๐ฒ๐ฑ ๐๐ต๐ฎ๐ ๐๐ต๐ถ๐ ๐ถ๐ ๐ณ๐ฎ๐น๐๐ฒ ๐ฎ๐ป๐ฑ ๐บ๐ถ๐๐น๐ฒ๐ฎ๐ฑ๐ถ๐ป๐ด
— Beth Upton (@Beth_Upton) November 17, 2020
Donors can't wait for #GivingTuesday
โ ๐ข๐ณ๐ณ๐ถ๐ฐ๐ถ๐ฎ๐น ๐๐ผ๐๐ฟ๐ฐ๐ฒ๐ ๐๐๐ฎ๐๐ฒ๐ฑ ๐๐ต๐ฎ๐ ๐๐ต๐ถ๐ ๐ถ๐ ๐ณ๐ฎ๐น๐๐ฒ ๐ฎ๐ป๐ฑ ๐บ๐ถ๐๐น๐ฒ๐ฎ๐ฑ๐ถ๐ป๐ด
— John Thompson – FR consultant & recruiter (@JTCHANGINGBIZ) November 17, 2020
Community Fundraising isnโt worth investing in, it doesnโt make good enough returns.
โ ๐ข๐ณ๐ณ๐ถ๐ฐ๐ถ๐ฎ๐น ๐๐ผ๐๐ฟ๐ฐ๐ฒ๐ ๐๐๐ฎ๐๐ฒ๐ฑ ๐๐ต๐ฎ๐ ๐๐ต๐ถ๐ ๐ถ๐ ๐ณ๐ฎ๐น๐๐ฒ ๐ฎ๐ป๐ฑ ๐บ๐ถ๐๐น๐ฒ๐ฎ๐ฑ๐ถ๐ป๐ด
— Jonathan Cook (@jonathan_m_cook) November 17, 2020
You can find out more about Twitter’s approach to highlighting and challenging misleading information.
Which myths about fundraising would you suggest deserve an “official sources stated that this is false and misleading” label? Share them (or your tweet if you tweet your response) in the comments below.
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