CLIC Sargent campaign invites gamers to fundraise
Melanie May | 30 October 2019 | News
CLIC Sargent is inviting gamers to participate in its latest fundraising campaign, Player vs Cancer.
Gamers of all abilities can raise funds for the charity by participating in Player vs Cancer, either by streaming online through platforms such as Twitch, or playing at home with friends.
CLIC Sargent has come up with a number of suggestions to help people fundraise while gaming, including picking a game and trying to complete it without a single hit from an enemy, challenging themselves to complete a game as fast as possible, and hosting a tournament.
CLIC Sargent has launched the campaign in response to the growth in online gaming and streaming and with many of the young people it supports expressing that gaming is an important source of support for them. According to the charity, many have said that gaming can provide an escape from cancer treatment and it also helps them to stay connected with friends.
CLIC Sargent is working with Tiltify to enable live streamers to raise funds, and JustGiving for offline gamers.
Rachel Kirby-Rider, Director of Income and Engagement at CLIC Sargent, said:
“We are so excited to launch Player vs Cancer. Many of the young people we support tell us gaming gives them a place to escape and it helps them to connect with their friends, which is so important.
“Player vs Cancer is gaming for good, all the money raised will help us to continue supporting children and young people. It will also raise vital awareness, helping us to reach more young people who may not have heard of us before. We hope this inspires people around the world join the fight for young lives against cancer, by doing something they love.”
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About Melanie May
Melanie May is a journalist and copywriter specialising in writing both for and about the charity and marketing services sectors since 2001. She can be reached via thepurplepim.com.