Fundraising news, ideas and inspiration for professional charity fundraisers

When you are Super-Rich who can you Trust?

When you are Super-Rich who can you Trust?

When you are Super-Rich is written by a private adviser for some of the world’s wealthiest families.

When you are Super-Rich, who can you trust? is an eight-step programme, which includes access to videos and questionnaires to help people make the most of their wealth. It also provides a unique insight into the life of the multi-millionaire/billionaire.

“It is so often overlooked that the Super-Rich give most to our economy, and the lives of ordinary people through their entrepreneurial endeavours. But the rich are a minority, and of the few groups where prejudice flourishes. It is fair game to invade their privacy, expose their weaknesses and publish their private financial data,” says Caroline.


Howard Lake is a digital fundraising entrepreneur. Publisher of UK Fundraising, the world's first web resource for professional fundraisers, since 1994. Trainer and consultant in digital fundraising. Founder of Fundraising Camp.

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