Wood Green selects Campfire Marketing to help develop its fundraising
Howard Lake | 6 September 2016 | News
Animal welfare and rehoming charity Wood Green has appointed Campfire Marketing to develop and improve its marketing and fundraising.
Campfire, which specialise in supporting charities and not-for-profits, will help Wood Green in researching and creating new fundraising propositions for testing in 2017.
Lisa Mitchinson, Wood Green’s Head of Individual Giving said:
“Campfire are working with us across all channels, including retail, to create a more engaging and consistent supporter experience. We are very excited about the approach that we will be piloting in 2017.”
Advertisement
About Howard Lake
Howard Lake is consultant editor of UK Fundraising. He founded the site in 1994 and successfully sold it in 2022. As director of Giving X Ltd he is exploring growing giving on a massive scale.
He is the founder of Fundraising Camp and co-founder of GoodJobs.