Product tie-ins, or specially designed fundraising products can be a great way of raising money for charity.
Here are six products currently raising funds for charity, from shoes and clothing, to jewellery, and bottled water, that have recently caught UK Fundraising’s eye:
1) Elephants for Africa top
Elephants for Africa has released a ‘Totally Tusky’ charity fitness tank to raise funds for elephant research in Botswana. A large percentage of the profit from the sales of the t-shirts will be donated to Elephants for Africa. The tops can be bought online for £16.75, and has been designed by The tank is designed by fitness professional, ethical fashionista and animal lover Natalie Lynn Lichtenbert with Elephants for Africa’s founder Dr Kate Evans.
2) St John Ambulance’s first aid kit
St John Ambulance has joined forces with Boots Pharmaceuticals to launch a first aid kit for children that will see 20% of the profits from sales go to the charity to help it continue its first aid training, community work, and awareness drive. The kit was launched with demonstrations in Boots stores to encourage parents to think more actively about first aid in the run up to the school holidays.
3) Shoes by Shaherazad
Shoes by Shaherazad has announced that every purchase of its 18 Hour heels directly supports the wellbeing of a woman or girl living in poverty through the Solidarity by Shaherazad programme with money from each sale going into the programme to fund projects including a female entrepreneur project in Kenya, and a skills education project in Peru. Its jewellery for shoes concept: ‘shoellery’, enables the handcrafted leather heels to be instantly transformed from minimally chic to sparkling glam.
4) Cheddar Water
Since 2014 The Grand Appeal has received a donation from every 500ml bottle of Cheddar Water sold. To date this has raised more than £3400. Cheddar Water also donates water to The Grand Appeal’s events, including the Great Run Bristol 10K and the upcoming Great Bristol Half Marathon, which takes place in September.
5) Beyond Skin shoes
Beyond Skin has partnered with World Animal Protection UK to sell designer slip-ons and stilettos in black faux suede with gold tiger embroidery in aid of the charity’s Wildlife. Not Entertainers campaign. For International World Tiger Day, company is promoting the shoes with 10% from every sale being donated to the charity. Shoes can be pre-ordered online.
6) Marks & Spencer & Tatty Devine range
Jewellery brand Tatty Devine has designed a craft-inspired limited edition range for Macmillan Cancer Support, available at M&S stores this autumn. All proceeds will go to Macmillan’s World’s Biggest Coffee Morning, which takes place on Friday 30th September. Tatty Devine has designed two sets of button earrings, a key ring with trolley token, a pin badge and two reusable bags which will all be available exclusively in M&S foodhalls at till points from 1st September throughout the month. This is the seventh year that M&S has been official partner of Macmillan’s World’s Biggest Coffee Morning.
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