Charities Aid Foundation is looking for a charity supporter or community hero who will become an ambassador for Giving Tuesday, the global day of giving on Tuesday 1 December. The winner will be given support to share their story with thousands of #GivingTuesday partners and receive £250 to donate to the charity of their choice.
The panel choosing from nominations consists of consumer campaigner Martin Lewis, John Low, Chief Executive of CAF, Luke Cameron, charity adviser and head of the Nicest Job In Britain, Leon Ward, youth leader, young trustee and campaigner, and Carolyn Mayling, founder of Rosie’s Rainbow Trust.
#GivingTuesday is designed to provide an antidote after the consumer frenzy of Black Friday and Cyber Monday at the start of the festive season, by asking people to do something for a good cause. This can be giving time as a volunteer, giving money, or raisingawareness of a cause close to their heart. Nearly 1,000 charities, businesses, local authorities, and cities across the UK have already joined the #GivingTuesday campaign, which came to Britain for the first time last year.
Martin Lewis, the founder of Moneysavingexpert.com, said:
“Christmas time for many has become a session of tit for tat giving. The problem with that is most people end up with unwanted tat.
“So I’m fully behind changing the tone, Christmas isn’t a retail festival. So to follow on from Black Friday with the much more powerful idea of #GivingTuesday is perfect. Let’s celebrate working through charities and giving time to benefit others in a way we know truly works”.
Entries can be made on the GivingTuesday website. The winner will be announced on Tuesday 10 November.
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