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17 large businesses that have supported Save the Children’s child refugee crisis appeal

17 large businesses that have supported Save the Children’s child refugee crisis appeal

Save the Children reports a “phenomenal level of support” from large businesses and brands for its Child Refugee Crisis Appeal. Corporates and the public have donated more than £3 million in just under two weeks.

The response has ranged from major financial donations such as £1 million from Visa Europe to companies involving their employees or contractors like IKEA letting staff ‘work a day for free’ and donate one day’s wages to the appeal.

Here are 15 well-known businesses and organisations that have supported the appeal.

1. Visa Europe

Visa supports Save the Children

Visa Europe has donated £1 million and is encouraging employees to back Save the Children’s appeal and raise further funds through its annual bike ride next week.

2. Uber


Uber Giving

Through its UberGiving campaign, Uber invited drivers to collect donated items from homes and businesses across the UK to give to Save the Children’s shops nationwide to sell to raise money for the appeal. It generated “more than five and a half tube carriages of donated items”.

3. Crowded House and Apple

A new iTunes single version of ‘Help is Coming’, the 1999 song by Crowded House, has been released with full profits and Apple’s proceeds going to the appeal.

4. Google

Google matched giving bar September 2015 has launched a global promotion on their landing page to support the Child Refugee Crisis Appeal and are match-funding any donations made up to $5 million.

5. GSK

Pharmaceutical company GSK has donated £150,000 and launched a staff fundraising appeal which will be match-funded by the organisation. This has raised more than £20,000 has been raised in total so far.

Save the Children is GSK’s global charity partner.

6. Virgin Atlantic

Virgin Atlantic has launched an on-board appeal on all flights that will run until 20th September, and a fundraising appeal for their employees globally.

7. RB

RB are the biggest corporate supporter of Save the Children’s Child Emergency Fund. They have donated £600,000 this year, a proportion of which has been used for the Child Refugee Crisis Appeal.


IKEA co-workers in the UK and Ireland have been given the opportunity to ‘work a day for free’ and donate up to a day’s wages to the appeal.

9. Swarovski

The Swarovski Foundation has made a donation and the Swarovski company has launched a global staff fundraising initiative.

10. Starbucks

Starbucks has donated £48,500 via the Starbucks Foundation in the US and is encouraging customers to donate in stores across the UK.

11. Johnson & Johnson

Johnson & Johnson have launched fundraising appeals to their employees.

12. Ernst & Young

Accountants Ernst & Young have also launched a fundraising appeal to its employees.

13. Pearson

Pearson is also inviting its staff to donate to the appeal.


Sporting support

14. Arsenal FC

Giroud and Debuchy promote Save the Children's appeal

Arsenal’s Giroud and Debuchy with Save the Children’s text to donate message on their shirts.

£1 from each ticket at Arsenal’s home game against Stoke on Saturday 12 September was donated. Players promoted a bespoke text to donate code on their training tops, and details of how to support the appeal appeared throughout the official match day programme

15. Premier League

Premier League football clubs promoted the appeal at every game on Saturday 12 September and Sunday 13 September. They will repeat this support this weekend.

16. Norwich City FC

On Saturday 3 October Norwich City Football Club will donate £1 from every ticket bought for the Leicester City match. In addition it will host bucket collections and donate an additional £1 for every sale of selected items of Canaries Official merchandise bought up until the day of the match.

17. Heart of Midlothian FC

Heart of Midlothian Football Club, who already feature Save the Children’s name on their shirts, will hold bucket collections and a text-to-donate action at the match against Aberdeen on Saturday 20 September.

Save the Children’s CEO Justin Forsyth said:

“These are tragic and desperate times for child refugees and their families, children are fleeing bombs, bullets and torture in warzones like Syria, only to drown in European waters. But it’s incredibly humbling to see people come together at a time of crisis and thanks to the generous support of our partners and the public we can do even more to stop children dying on our doorstep.”


Howard Lake is a digital fundraising entrepreneur. Publisher of UK Fundraising, the world's first web resource for professional fundraisers, since 1994. Trainer and consultant in digital fundraising. Founder of Fundraising Camp and co-founder of Research massive growth in giving.

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