More men now taking part in sponsored runs – and raising more money – than women

More people are raising more money through sponsored runs than ever before, new research from the Charities Aid Foundation reveals. But there has been a noticeable increase in the number of men taking part.
Almost seven million (6.8 million) people raised money through running the past year – more than two million (36 per cent) that in the 2012/13. And the average amount raised by each participant has gone up by £78 to £358 – an increase of 28 per cent.
There has also been a “surge” in the number of men taking part in last year. This year, 52 per cent of runners were men, but in 2012/13, the proportion of mail runners was just 44 per cent.
CAF says this increase in male event participants could account for the overall rise in numbers. There were 2.2 million men running in 2012/13 but 3.5 million in 2013/14.
This year, men raised on average £396 compared to women raising an average of £319.
John Low, chief executive of the Charities Aid Foundation, said: “Charities are clearly getting better at making running events attractive to men, a space which has previously been dominated by ‘pink’ events like Race for Life.
“With issues of male health more in the public eye and higher endurance events such as Tough Mudder gaining popularity, it’s unsurprising that more men are stepping up to the mark and getting involved”.
The survey also found:

CAF’s research as infographic

CAF have summarised their research into sponsored runs in this infographic.

CAF sponsored run research infographic

Infographic: Charities Aid Foundation